We partner with the independent third-party media company, Signet Research, to conduct advertising studies in selected issues in order to better arm you with relevant insight and feedback directly from those you're trying to reach with your marketing campaigns.

In addition to specifically weighing in on the ads, check out what emerged from the July 2023 Issue study:


PR July Signet Research Study Subscribers of Progressive Railroading were asked asked the following:

Please indicate if you agree with the following

The advertising in PR educates and is an important part of the publication? YES 100%

I read through PR as much for the ads as for the editorial? YES 65%

Companies that advertise build trust and are seen as a reliable source? YES 83%

My respect for PR could positively influence my opinion of ads appearing within? YES 78%

An advertisement within PR is more likely to given consideration than direct vendor solicitation YES 68%

We don't say this often, but WOW! We're thrilled our readers think so highly of us and our advertising partners! We're even happier to be able to serve you and this industry in such an efficient and well-trusted manner! Remember that getting raw feedback about YOUR ad during a Signet Study month is 100% free to you.

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