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Last Chance for December! Become an Influencer in December's Progressive Railroading
It's inevitable. Whoever reads a magazine will pause and look at the ads. Sharp-looking ads are often the most memorable and influential item a reader sees in a magazine. A recent Baxter Research Study showed that most ads in Progressive Railroading have an 83% or higher Total Ad Influence! That's the percentage of subscribers who, after seeing an ad, made an ad-brand connection, liked the ad, have a more favorable opinion of the product, or are now newly aware of a product or service.
As the leading media outlet in the rail industry, Progressive Railroading is the best place to get noticed. You can start with an ad in our December issue. Want to see what we're covering in December? Click the button. As you start your 2017 planning don't forget to check out our new media kit for our latest print and digital products.
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Space is filling up quickly. Call me today to secure yours.
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Sincerely,
Mike Singler
Central US Regional Sales Manager
Progressive Railroading
P: 815-302-7055
mike.singler@tradepress.com
2016 Media Kit
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Progressive Railroading December 2016
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Cover Story:
Inside Amtrak
In mid-August, Amtrak announced that former Norfolk Southern Corp. President and Chief Executive Officer Wick Moorman had come out of retirement to take the railroad's reins. He succeeds Joe Boardman, who retired in September after eight years as president and CEO. What near-term challenges do Moorman — a career freight railroader — and his team face? What's next for the national intercity passenger railroad? For this month's cover story, we'll talk strategy with key Amtrak executives.
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Rail Outlook 2017:
Class I CEOs & Passenger-Rail Execs Weigh In
In rail country, 2016 has been a challenging year. For awhile now, "wait 'til next year" has been a rallying cry for some. Next year's almost here. How are railroaders gearing up for 2017? What are they thinking about as we prepare to turn the page on 2016? We'll check in with Class I CEOs to get their takes on the potential for rail traffic volume growth, and what obstacles they believe they'll need to overcome in the year ahead. We'll also ask transit agency leaders to weigh in on 2017, and what they consider to be their top challenges — from regulatory concerns to the perennial funding question.
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MOW:
Outlook for Railroad Contracting
Railroads continue to contract out for a range of infrastructure needs, from system extensions to project oversight to general upkeep. But amid rumblings of railroad capex cutbacks, how are contractors preparing for the year ahead? How do they feel about the segment's longer-term prospects? For answers and insights, we'll survey a sampling of railroad contracting execs. For perspective, we'll talk with National Railroad Construction and Maintenance Association President Chuck Baker.
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C&S:
PTC Update (Supplier Perspective)
For nearly a decade, U.S. railroads have spent billions of dollars working with suppliers to develop positive train control (PTC) technology. There's plenty of PTC-related work still to do — and plenty of new technology to develop and implement. What is some of that new technology? Who's developing it? How can it help railroads get to the next levels of safety and productivity? A cross section of suppliers and service providers tell us what they're working on.
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Column:
Rail-Car Order Outlook
Historically, North American rail-car order activity has been a reliable barometer of the rail industry's relative health. What's the order outlook for 2017? Which car types will be in demand? Richard Kloster, senior vice president and chief commercial officer for AllTranstek LLC, shares his projections and insights.
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Column:
RailTrends 2016 Recap
Independent transportation analyst and RailTrends® Program Consultant Tony Hatch recaps our annual summit, held Nov. 17-18 in New York City.
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Bonus Distribution
The 39th Annual National Railroad Construction and Maintenance Association (NRC) Conference & NRC-REMSA Exhibition (Boca Raton Resort & Club, Boca Raton, Fla., Jan. 8-11, 2017)
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